Monday, April 26, 2010

When you hear "Organic" or "Natural"?

When you hear "Organic" or "Natural"?


How can you describe your interpretation of Organic and Natural foods and products? In your own words, describe what you first think or feel, when you see/hear the words “Organic or Natural.” I’m doing some research for my marketing class on the effectiveness of advertising of the Organic Food market, and need some help from others to illustrate my thoughts. I need to advertise this idea and want to really grasp the attention of my consumer (professor) and just need some descriptive words/thoughts/phrases of what you believe describe the Organic Industry.

When you hear "Organic" or "Natural"?
I think of


Healthy


Fresh


Safe





I love organic food and feel good eating them.
Reply:I would describe it as:





- With no pesticides and antibiotics


- Safe





:D Good luck!
Reply:Being a former chef and a vegetarian now, Natural was always something thar was unadulterated, no preservatives, colours or artifical ingredients, while Organic parallels that, in many ways, organic is pestiside and chemically free in the growing process, and seed has to be certified organic also.





Like grades of meat, atone time both terms were very loose in meaning, now for anything to be labelled either way it has to meet with FDA and USDA approval, in Canada it is the same but under different names, the EU has a 500 page book for all its food product and there quality, standard in manufacturing and marketing,
Reply:i immediately think





-pesticide free


-safe to eat


-no chemicals


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