Please complete Logo Survey, I am an undergraduate student doing research. Thanks?

1) WHAT are your 5 favourite logos and why?





2) PLEASE give the order of IMPORTANCE (i) least important


(v) most important.


i) Outer boundary wall of logo eg: square, triangle, round


ii) Use of colour


iii) Font used


iv) Pattern/lines/shapes used within a logo (Doesn't include


boundary wall of logo)


v) Graphic used eg: pic/image/illustration.





3. WHAT is your favourite OUTER boundary shaped wall (eg:


square, circle, oblong, triangle etc.. or do prefer not to have


one.





4. WHAT are your favourite logo colours.





5. HOW would you describe an attractive logo font.





6. DO YOU go to places/buy things etc.. because of the


(i) logo (ii) quality of place/product (iii) both.





7. DO YOU have any other suggestions for questions that can


be good in this survey so that I can use the stats and see


what kind of relationships exist between logos amongst


themselves, between logo and consumer etc..


THANK-YOU VERY MUCH!

Please complete Logo Survey, I am an undergraduate student doing research. Thanks?
pepsi


pizza hut


threadz


coke


intel


dell





i prefer not to have an outer boundary





fave colours are purple and red





font::funky and artsy OR classya and elegant





quality of place and product is better





logos should be eye catching to make the the consumer stop to see wat it describes/belongs to...
Reply:1.IBM, Mcdonalds, Morganstanleydeanwitter, HSBC, BBC--easy to remember, reminds one of familiar places,


2.i: iii, 2ii: iv, 2iii: i, 2iv: iii, 2v: i.


3. triangle


4.red, or deep blue and white together,


5.times new roman ie the economist magazine/newspaper, the financial times


6.ii because of the convenience which presumably counts as quality


7.recollection of logo ie memorable, timeless design ie does a logo which has never been changed indicate its strength in company and product branding, are you studying marketing by the way, this is very interesting!
Reply:1) Samsung


Paperchase


Sony Vaio


Windows (Vista)


Pets at Home


- modern, relevent, contempary, basic, memerable





2) PLEASE give the order of IMPORTANCE (i) least important


(v) most important.


IV) Outer boundary wall of logo eg: square, triangle, round


III) Use of colour


V) Font used


II) Pattern/lines/shapes used within a logo (Doesn't include


boundary wall of logo)


I) Graphic used eg: pic/image/illustration.





3. prefer not to have one.





4. Blue, Red, Gold, Silver





5. Appropriate to theme; eg, Paperchase=arty, Samsung=techy.





6. (iii) both.





7.


On a scale of one to ten, how much do you value an attractive logo on a product?





Would you buy a more expensive product because the logo had 'street cred'?





Also, should co-brands link together (eg, PC World, Curry's, Dixons) or have their own identity.





Size; Should it be significent, minor, or not showing on a product?
Reply:1) Coca-Cola, Microsoft, Levi's, Puma, Random House.- because they all have a note of originality in them.


2) i) iv ii) v iii) v iv) v v) v


3) I prefer the abstract ones or none at all.


4) red and green.


5) original.


6) iii both


---- not an expert in this specific area, did the best I could:-)